Otaxi, which is the new generation on-demand transportation booking app in Oman, has started to work with Labrys for extending its digital marketing capabilities and reach with Labrys Strategic Services.
Labrys will assist Otaxi to utilize both its #AdTech & #MarTech technologies as well as activation platforms with maximum benefit. Aligned with the growth perspective of Otaxi, Labrys will help to determine a solid digital experience strategy, define goals, increase conversions, monitor and optimize campaign performance, discover the hidden gaps and possible improvement areas. Labrys will also provide a management dashboard for data visualization for Otaxi management. As a result, OTaxi will save time while being able to determine further actions for marketing goals.
More and more organizations are in need of designing a #digital experience strategy (#DX), from newborn start-ups to colossal holding companies in order to tackle the challenges of disruption in consumer behavior and in adopting into new business models.
Labrys helps organizations to strategize and transform their marketing approach with quick wins. You may refer to our Modern Marketing 2.0 Framework article to understand the new landscape and what companies must do to succeed in this new environment. Get in touch with us now to start your transformation today!